Blog

Category: Clients

We are so excited to announce that we’re now working with British bag and accessories brand, KNOMO, to lead the business’ ongoing media relations going into 2017. Designed to cater to the workers of the future who are increasingly carrying out their day jobs on the move, KNOMO has pioneered a stylish ecosystem of bags and accessories that perfectly blends technology and fashion.

Kicking off with the announcement of KNOMO’s £3 million funding round, Dynamo will be continuing media relations for consumer and fashion audiences, with a digital and technology focus. Here’s what Howard Harrison, the CEO at KNOMO, had to say:

“Dynamo, with their proven experience in the consumer sector and technology expertise were the clear choice as we came to select an agency. Their team, as an extension of our own, will help us to take KNOMO to the next level of awareness in fashion and consumer tech industries.”

The KNOMO team will be led by Erin Rigby, Senior Account Manager here at Dynamo. She added, “KNOMO is leading the way in creating accessories for the workers of the future. They are not only making an impact here in London but across the pond in the US now. We’re pleased to be working with KNOMO at such an exciting time for them”.

Keep your eyes peeled for upcoming KNOMO features!

Dynamo Team
Dynamo Team
Categories: Clients, News, tags:

We’re delighted to announce our latest client, Canonical. We’ll be working with them to bring Ubuntu, one of the biggest names in open source software, to a wider audience.

The leading OS for PC, tablet, phone and cloud, Ubuntu’s open source software platform is used in consumer and B2B areas. Often used as an alternative operating system to Windows or Mac, Ubuntu is the world’s most popular open source OS for both development and deployment, from the data centre to the cloud.

Dynamo will advise on events and opportunities that highlight Ubuntu’s many use cases to a consumer audience and focus on expanding awareness of the number of different platforms it runs on.

Caroline Tarbett, PR and AR Manager at Canonical, said:
“We picked Dynamo because they nailed our brief, understood our challenges and most closely match us in terms of culture and outlook. We have a huge opportunity to bring the Ubuntu brand to a broader community of consumers and Dynamo is the agency best suited to help us achieve this.”

Paul Cockerton
Paul Cockerton
Categories: Clients, News, tags:

We’re delighted to announce that we’ve signed HotelTonight to our rapidly expanding client roster. Over the upcoming months, and tying into their first tube campaign, Dynamo will be working across a range of creative consumer, corporate, and trade campaigns targeting UK growth for HotelTonight.

If you’d like to try it out, you can get £20 of your first hotel booking – you can download it for iPhoneAndroid or Windows. and make sure you use promo code TRYUS.

Peter Bowles, co-CEO at Dynamo PR, commented:

“The travel and hospitality space is incredibly competitive and HotelTonight has come along and shaken it up. We’ve already spoken to many people about their experience using the app and everyone who gives it a go just loves it.  It’s now our job to make sure even more people hear about it, download and use.  Helping bring HotelTonight to the attention of a wider audience and tackling some of the issues in this space will be great fun and hugely interesting, especially as many of the incumbents seem to be stuck with the innovators dilemma.”

Elliot Adams, ‎Director of International PR at HotelTonight added:

“Our key goal is to build brand awareness for HotelTonight’s unique brand of spontaneous hotel booking while prompting the British public to plan less and live more. The fact we are an app-only hotel reservation platform is very unique, and we are convinced that Dynamo’s experience, creativity and track record will help us achieve this goal. We look forward to working with them in our quest to bring our brand of disruption to the travel industry.”

Paul Cockerton
Paul Cockerton
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Adding to our growing list of audio clients, Dynamo have been  appointed by Chicago based audio company Gramovox, to handle the launch of the their Floating Record™ vertical turntable.

The Gramovox Floating Record™ is a high-performance turntable that plays records vertically through built-in, dynamic full-range speakers. Prior to their vertical turntable, last year Gramovox launched a Bluetooth Gramophone, dubbed the ‘modern gramophone’, which they also launched on Kickstarter.

Peter Bowles, co-CEO and co-founder at Dynamo PR, comments:

“Working with products that are innovative and have the wow factor get us excited, and who doesn’t secretly want a floating vinyl player in their home. Pavan is a real entrepreneur and his creative spirit resonates with everything we do at Dynamo, and we’re looking forward to working closely with him.”

Bapu, co-founder and CEO of Gramovox added:

“Our first Kickstarter campaign raised a quarter of a million dollars and we wanted to raise more. Dynamo’s track record is brilliant and with their support we’ve already achieved far beyond what we had ever hoped and love their creativity and passion for our project.”

Other recent Dynamo audio clients include Native Union, AUMEO and HTC, launching the Gramohorn II.

Paul Cockerton
Paul Cockerton
Categories: Clients, News, tags: ,

We’re delighted to announce that Attraction World, one of the world’s leading theme park and attraction ticket specialists, have appointed Dynamo PR to handle their consumer PR, to increase brand awareness of their ticketing sites AttractionTix.co.uk and Floridatix.com.

Sitting within Dynamo PR’s Digital division, the team will be tasked to generate news and creative campaigns with the aim to grow the brand awareness among a wider audience of UK consumers.

Launched in 2006, Attraction World is an award-winning theme park and attraction ticket specialist who supplies tickets to the world’s leading travel agents. The agency team will be led by Jonny Stanton, Account Manager, and report to Attraction World’s Simon Applebaum, Consumer Marketing Director.

Lexi Mills, Head of Digital, Dynamo PR, commented:

“Attraction World are already well established in their industry as a leading specialist and it’s going to be our job to share their story with the wider consumer market. We’re all looking forward to an exciting ride!”

Simon Applebaum, Consumer Marketing Director at Attraction World added:

“We chose Dynamo because of their unique understanding of both the print and digital PR spheres, and the need for brands to be storytellers through all of their activity. Their creativity and excitement for our business shone through and we look forward to working alongside them.”

Dynamo Team
Dynamo Team
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Following a successful Kickstarter project, Ractiv hired Dynamo to launch their renamed modern day mouse, Touch+, by targeting consumer and technology media. Dynamo set up a West Coast USA media tour, developed a launch media plan, managed worldwide press outreach, as well as providing website and video development, social media and SEO services for the client.

Darren Lim, Ractiv Co-Founder, explains: “Touch+ only uses two normal cameras, so the magic happens in the software. While 3D tracking tech is fun to play with, Touch+ is the first to give it a very practical application that everyone loves using: multitouch. After more than 50 years of relying on the mouse, we’re excited to offer a form of interaction that’s simple, comfortable, and full of possibilities. We hope Touch+ will lead the way in showing how much more we can achieve by bringing multitouch and gestures to computers and other devices”.

The launch, on 5th August, has already seen widespread tier one consumer media coverage across UK, US, China, Canada, Spain and Japan including EngadgetDaily MailTom’s HardwarePC WorldThe Next WebSlashgearStuff.tv and more.

To find about more about Touch+, visit Ractiv’s website.

Peter Bowles
Peter Bowles
Categories: Clients, News, tags: ,

Our latest Kickstarter campaign, to support the launch of the InkCase+, a removable 3.5-inch e-ink display module made by OAXIS, has already seen it raise its target of $100,000 in less than three hours since officially launching.

Priced from just $79 for early backers on Kickstarter, InkCase+ will let consumers personalise their phone case and allow alerts to be pushed to the low power E Ink screen. This means that when users want to check their notifications or even read a book there’s no need to power on the main screen, what’s more the low power E Ink screen also means notifications are always visible.

You back and find out more about the InkCase+ here.

Dynamo Team
Dynamo Team
Categories: Clients, News, tags:

Switzerland has an amazing technology start-up scene, particularly in the Smart Home and Internet of Things fields, and we’ve been working with one of the leading lights for some time now, helping them prepare for a Kickstarter launch, and beyond.

Earlier in March, Dizmo’s Kickstarter reached its goal two weeks into the campaign, and we’ve now announced that they have released their beta version of their software, meeting deadlines committed to in the project.

Dizmo’s interface technology mimics the technology many have come to love in popular media, from CSI to Iron Man, Minority Report and even as far back as 2001: A Space Odyssey. The creative software behind dizmo allows simulations, charts, images, live websites and videos to all coexist and be moved, rotated and interacted with like physical objects on any digital surface.

Check out the company’s videos here.

Ellen Powell-Chandler
Ellen Powell-Chandler
Categories: Clients, News